{"id":486,"date":"2017-06-04T19:17:02","date_gmt":"2017-06-04T19:17:02","guid":{"rendered":"http:\/\/bluearksolutions.com\/?p=2681"},"modified":"2017-06-04T19:17:02","modified_gmt":"2017-06-04T19:17:02","slug":"crear-una-excelente-pagina-web","status":"publish","type":"post","link":"https:\/\/bluearksolutions.com\/crear-una-excelente-pagina-web\/","title":{"rendered":"Pasos para Crear una Excelente P\u00e1gina Web"},"content":{"rendered":"<p><strong>Crear una excelente p\u00e1gina web<\/strong> consiste en tomar acciones de forma estrat\u00e9gica.<\/p>\n<p>No solo debemos de enfocarnos en un dise\u00f1o memorable.<\/p>\n<p>Aunque un buen dise\u00f1o no tiene nada de malo, pero \u00bfes el ideal para nuestros clientes?.<\/p>\n<p>Recuerda que los que visitar\u00e1n nuestra p\u00e1gina web son clientes potenciales.<\/p>\n<p>Pero si deseas crear una p\u00e1gina web de una forma eficiente para tu negocio, es momento de que veamos algunos pasos que debes de seguir.<\/p>\n<h2>1. Establece Objetivos<\/h2>\n<p>De nada sirve tener una p\u00e1gina web si no tenemos objetivos claros.<\/p>\n<p>Si no sabes como establecer buenos objetivos para tu sitio web, te doy algunos ejemplos:<\/p>\n<ul>\n<li>Captar bases de datos<\/li>\n<li>Generar llamadas directas a nuestra empresa<\/li>\n<li>Generar citas a trav\u00e9s de nuestro sitio web<\/li>\n<\/ul>\n<p>Si estos son nuestros objetivos, podremos hacer el contenido de tal manera que las personas requieran tener contacto directo con nuestra empresa.<\/p>\n<p>En este caso tendremos que ponerle atenci\u00f3n a detalles importantes como:<\/p>\n<ul>\n<li>Crear una p\u00e1gina web adaptable a m\u00f3viles<\/li>\n<li>Crear una p\u00e1gina web en la que sea sencillo navegar<\/li>\n<\/ul>\n<p>Estableciendo objetivos as\u00ed crear\u00e1s una p\u00e1gina web ideal.<\/p>\n<h2>2. Define Tu Mercado Objetivo<\/h2>\n<p>\u00bfQu\u00e9 personas visitar\u00e1n tu sitio web?<\/p>\n<p>Definitivamente la puede visitar cualquiera, pero \u00bfqu\u00e9 pensar\u00eda nuestro mejor cliente de nuestra p\u00e1gina web?.<\/p>\n<p>Trata de hacer un estudio con tus clientes de confianza, en qu\u00e9 se enfocan ellos cuando buscan un producto o servicio como el tuyo.<\/p>\n<p>Definiendo a tu p\u00fablico objetivo, debes de enfocarte en:<\/p>\n<ul>\n<li>El tipo de contenido que le brindar\u00e1s en tu p\u00e1gina web<\/li>\n<li>El tipo de im\u00e1genes que colocar\u00e1s para que se represente lo que haces<\/li>\n<li>Coloca testimonios de clientes que ya hayan trabajado contigo<\/li>\n<\/ul>\n<p>Esta es una de las partes m\u00e1s importantes, de otra forma ser\u00e1 muy dif\u00edcil que tu mercado objetivo quiera contactar con tu empresa.<\/p>\n<p>&nbsp;<\/p>\n<h2>Podr\u00eda Interesarte:\u00a0<span style=\"color: #003366;\"><a style=\"color: #003366;\" href=\"http:\/\/bluearksolutions.com\/crear-tu-sitio-web\/\" target=\"_blank\" rel=\"noopener noreferrer\">Aprende a Crear Tu Sitio Web<\/a><\/span><\/h2>\n<p>&nbsp;<\/p>\n<h2>3. Establece el Contenido de Tu P\u00e1gina Web<\/h2>\n<p>Las p\u00e1ginas web ya no solo son para vender, si no para informar.<\/p>\n<p>Las personas antes de tomar una decisi\u00f3n de compra, se informan.<\/p>\n<p>Por eso es importante tener un blog informativo en nuestra p\u00e1gina web.<\/p>\n<p>El contenido de tu sitio web debe de ser relacionado a la problem\u00e1tica que tiene tu mercado objetivo, y tambi\u00e9n debe de ser relacionado con las soluciones que brindas.<\/p>\n<h2>4. Desarrollo del Proyecto<\/h2>\n<p>Durante el proceso del desarrollo del proyecto debes de hacerlo por etapas.<\/p>\n<p>Por ejemplo:<\/p>\n<ul>\n<li>Contenido<\/li>\n<li>Estructuraci\u00f3n del contenido<\/li>\n<li>Dise\u00f1o visual<\/li>\n<\/ul>\n<p>Esto es m\u00e1s sencillo cuando se hace por etapas, y finalmente debes de establecer una fecha de entrega.<\/p>\n<h2>5. Crear una Excelente P\u00e1gina Web es Crear una Herramienta para Nuestro Negocio<\/h2>\n<p>Si ya hemos creado nuestra p\u00e1gina web, es momento de utilizarla.<\/p>\n<p>Fomenta que la visiten a trav\u00e9s de:<\/p>\n<ul>\n<li>Volantes<\/li>\n<li>Afiches<\/li>\n<li>Tarjetas de presentaci\u00f3n<\/li>\n<li>Tu veh\u00edculo<\/li>\n<li>En redes sociales<\/li>\n<\/ul>\n<p>Luego de esto debes de analizar la forma en que funciona tu p\u00e1gina web:<\/p>\n<ul>\n<li>Utiliza Google Analytics para saber el tiempo que los usuarios dedican a tu visitar tu sitio web<\/li>\n<li>Utiliza Google Analytics para saber la cantidad de personas que la visitan<\/li>\n<li>Mide cuantas personas han tomado acci\u00f3n desde tu p\u00e1gina web<\/li>\n<\/ul>\n<p>En base a estos resultados sabr\u00e1s si debes de mejorar algunas cosas en tu p\u00e1gina web.<\/p>\n<p>\u00bfQu\u00e9 piensas de crear una excelente p\u00e1gina web para tu negocio?<\/p>\n<p>Cu\u00e9ntanos en la caja de comentarios tu experiencia, tambi\u00e9n puedes compartir en redes sociales si te ha gustado este art\u00edculo.<\/p>\n<p>Saludos,<\/p>\n<p><strong>El Equipo de Blue Ark Solutions<\/strong><\/p>\n<p><span style=\"color: #003366;\"><strong><a style=\"color: #003366;\" href=\"http:\/\/bluearksolutions.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">bluearksolutions.com<\/a><\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Crear una excelente p\u00e1gina web consiste en tomar acciones de forma estrat\u00e9gica. No solo debemos de enfocarnos en un dise\u00f1o memorable. Aunque un buen dise\u00f1o no tiene nada de malo, pero \u00bfes el ideal para nuestros clientes?. Recuerda que los que visitar\u00e1n nuestra p\u00e1gina web son clientes potenciales. Pero si deseas crear una p\u00e1gina web &#8230; <a title=\"Pasos para Crear una Excelente P\u00e1gina Web\" class=\"read-more\" href=\"https:\/\/bluearksolutions.com\/crear-una-excelente-pagina-web\/\" aria-label=\"Leer m\u00e1s sobre Pasos para Crear una Excelente P\u00e1gina Web\">Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":1,"featured_media":487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,19,34,7],"tags":[277,276,191],"class_list":["post-486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blue-ark-solutions","category-business","category-diseno-web-blog","category-sitios-web-blog","tag-crear-pagina-web","tag-crear-pagina-web-desde-cero","tag-precios-de-una-pagina-web"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pasos para Crear una Excelente P\u00e1gina Web - Blue Ark Solutions<\/title>\n<meta name=\"description\" content=\"Crear una excelente p\u00e1gina web consiste en tomar acciones de forma estrat\u00e9gica. 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